Under­stand­ing the inner work­ings of the beau­ty indus­try is at the core of what we do. From reimag­in­ing pack­ag­ing to ele­vat­ing the GWP, our team has decades of com­bined expe­ri­ence in build­ing mean­ing­ful rela­tion­ships with a wide range of beau­ty clients. We are priv­i­leged to work with some of the world’s most rec­og­nized brands, from Bob­bi Brown Cos­met­ics to Urban Decay.

As an agency unbound to a sin­gu­lar iden­ti­ty, we have the unique abil­i­ty to cre­ate prod­ucts that are sin­cere rep­re­sen­ta­tions of each brand’s sto­ry. Our knowl­edge of con­sumer behav­ior paired with our cre­ative prowess and sourc­ing abil­i­ties gives us the capac­i­ty to dri­ve mer­chan­dise to counter that is as prof­itable as it is pow­er­ful. Our diverse ros­ter of pri­vate label part­ners ranges from Amer­i­can Eagle to Bloomingdale’s to Macy’s.

Step­ping away from pro­mo­tion­al indus­try norms, we have rein­vent­ed this once-​stale cat­e­go­ry with bold prod­ucts. Whether it be influ­en­tial mar­ket­ing cam­paigns, com­pa­ny events, PR exe­cu­tions, influ­encer gift­ing, or store open­ings, we’ve devel­oped a fresh out­look on how to cre­ate and pro­duce mer­chan­dise that tran­scends the dread­ed “pro­mo swag.” Our part­ner­ships with a wide range of clients such as the­Wall Street Jour­nal, Ann Inc., Paige Den­im, and Spanx have ele­vat­ed pro­mo­tion­al prod­ucts to an art­form.